Pet Care Services Association


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Schedule of Events

Tuesday, October 28, 2008

8:00 AM - 4:00 PM Convention & Expo Registration
8:00 AM - 8:20 AM Joseph Lyman, PCSA CEO
Association Update and industry Review
Join PCSA's CEO to learn the advancements the association has made over the past year.
8:20 AM - 8:40 AM Charlotte Biggs, CKO, PCSA President and Chair of the Board of Directors
Forward Focused
Listen as Biggs updates members on the accomplishments of the PCSA Board of Directors and tells us where we were, where we are and where we are going in the future.
8:40 AM - 9:10 AM PCSA Board of Directors
Ownership Linkage
Participate to provide feedback to the Board of Directors to develop policy that will help the association succeed.
9:10 AM - 10:00 AM Speaker TBA
Executive Forum
Listen and learn from your peers as the business and operational issues are discussed to achieve best practices in the pet care services industry.
10:00 AM - 1:30 PM Expo Hall Open
10:00 AM - 10:30 PM Break in Expo Hall
10:30 AM - 12:00 PM Dr. Christine Merle, DVM
Keeping Pets Healthy & Minimizing Stress
Pets are the life-blood of your operation. Learn from Dr. Merle how to properly care for your biggest customers.
12:00 PM - 2:00 PM Lunch in Expo Hall*
Sponsored by Hughes/Allmart Insurance
2:00 PM - 4:00 PM Keynote Speaker, John R. Powers
Odditude: If I'm Odd, Does that Make Us Even?
Each of us is a once-in-a-universe happening. Yet, at the same time, we are 99% alike. By sharing that 1% uniqueness, we learn from one another and help change the world together. That 1% is where the fun occurs. Great leaders know this; they recognize and celebrate the unique talents of each member of the team while, at the same time, motivating everyone to work for the common goal.
5:00 PM - 8:00 PM PCSA Welcome Reception in Expo Hall
Sponsored by Market Hardware

Wednesday, October 29, 2008

8:00 AM - 9:30 AM Ken Wright
Turbo-Charge Your Business
Having a great strategy and the right strategic direction is important, but superb implementation of a sub-standard strategy will deliver better results than poor implementation of a superb strategy.
9:30 AM - 10:00 AM Break in Expo Hall
10:00 AM - 11:30 AM Larry Mersereau
Stand Out!
In this lively program you'll learn how to build and exploit your market position and brand identity. You'll learn how to articulate your own differentiation in a few words, and how to use it effectively in sales conversations and marketing communications.
11:30 AM - 1:30 PM Lunch in Expo Hall*
Sponsored by Kuranda Dog Beds
1:30 PM - 3:00 PM Kelly Campbell
Explosive Growth: How to Double, Even Triple, Your Revenues
This presentation is for the business owner that is motivated to grow their revenues, and is looking for guidance on how to do so. No matter the size of your business, Kelly's philosophies on mind-set and systems will motivate you to look at your business in a new light.
3:00 PM - 3:30 PM Break in Expo Hall
3:30 PM - 5:00 PM Ray Santerini
Change Management
5:00 PM - 7:30 PM PCSA Evening Cocktail Reception in Expo Hall

Thursday, October 30, 2008

8:00 AM - 9:30 AM Jeff Tobe
Coloring Outside the Lines: Creative Thinking for the Pet Services Professional
This high-energy, participatory, humorous session has received outstanding reviews from diverse business professionals around the world. Certified Speaking Professional, Jeff Tobe, challenges you to step outside your comfort zone in positioning yourself more creatively than ever before. He provides the insight you require to give yourself the "competitive edge" for which we all strive.
9:30 AM - 10:00 AM Break in Expo Hall
10:00 AM - 11:30 PM Robin Bennett
So You Want to Be a Dog Trainer?
As more facilities become one-stop shops with boarding, daycare, grooming and training, this seminar will teach kennel owners how they or one of their staff can become dog trainers and add another revenue stream to their facility. Learning information about training will also help owners manage the dogs more safely and effectively.
11:30 AM - 1:30 PM Lunch in Expo Hall*
Sponsored by Fieldturf Tarkett
1:30 PM - 3:00 PM Jaime Van Wye
Retail Sales
This session is designed for current or future kennel owners that want to learn how to set up and operate (or revamp) a successful retail program within a kennel. You'll learn how to develop a purchasing plan, how to find and purchase product, and how to keep your store operating smoothly while maximizing profits. Learn the easy way to profit from product sales!
3:00 PM - 3:30 PM Break in Expo Hall
3:30 PM - 5:00 PM Al Davis
Exit Strategies
Dr. Davis will discuss what an exit strategy is, why it is important to form exit strategies, and when it is best to develop an exit strategy. He will also discuss how planned exit strategies effect decision making.
6:00 PM - 7:00 PM Cocktail Reception
7:00 PM - 9:30 PM Howl-o-ween Bash, Awards and Karaoke
Costume contest with cash prizes!

*Lunch provided.

Schedule subject to alteration.


Pet Care Services Association
1702 E. Pikes Peak Ave.
Colorado Springs, CO 80909
Tel: (877) 570-7788
Fax: (719) 667-0116
Email: webmaster@PetCareServices.org
Web Form: Contact Us Online
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